26 March 2021 - A look back at London's Calling 2021
In August last year we had to think ahead and speculate what our world would be like. Would our pandemic lifestyle be over? Would we be able to meet in groups of more than 6 people? Would our world be returned to any sense of normal? How would we deliver London's Calling 2021? We were learning more about the virus and knew that it was more prevalent in colder months. If we wanted to keep our cadence of a March date then the prospect of an in-person event seemed very slim. We decided to de-risk the process and deliver 2021 in a fully virtual format. We also decided that for this year we were to be kind to ourselves. The pandemic had impacted us all in different ways. We were still keen to deliver the show but we needed to do it in a way that wouldn't break us. The Attendify App A fully virtual conference is a different proposition to an on-site in-person event. For fully virtual you have to consider how you are going to deliver the day, the technology to use. We settled on t